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Dec 30th, 2023
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 Catch Co. was sold to Gordon Brothers
#15007385
03/04/24 09:46 PM
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Joined: Oct 2023
Posts: 16
CPFJason
OP
Green Horn
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OP
Green Horn
Joined: Oct 2023
Posts: 16 |
Wrote an article about it on GF if you are interested. Catch Co. d/b/a Mystery Tackle Box was sold to Gordon Brothers through an Assignment for The Benefit Of Creditors (ABC). This sale marked the end of Ross Gordon’s tenure as the CEO of Catch Co. https://guidefishing.com/bass-fishing/is-mystery-tackle-box-in-financial-trouble/
Last edited by CPFJason; 03/05/24 03:17 PM.
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Re: Catch Co. was sold to Gordon Brothers
[Re: CPFJason]
#15007393
03/04/24 09:59 PM
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Joined: Jun 2020
Posts: 11,266
grandbassslayer
TFF Guru
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TFF Guru
Joined: Jun 2020
Posts: 11,266 |
I got a few boxes, the problem IMO was if you had 5 items in it- 2 or 3 would be garbage. I don’t need a lunkerhunt spider or some walleye jerk bait.
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Re: Catch Co. was sold to Gordon Brothers
[Re: grandbassslayer]
#15008033
03/05/24 03:18 PM
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Joined: Oct 2023
Posts: 16
CPFJason
OP
Green Horn
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OP
Green Horn
Joined: Oct 2023
Posts: 16 |
I got a few boxes, the problem IMO was if you had 5 items in it- 2 or 3 would be garbage. I don’t need a lunkerhunt spider or some walleye jerk bait. During my research, it seemed that was the most common complaint... value of the box.
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Re: Catch Co. was sold to Gordon Brothers
[Re: CPFJason]
#15008055
03/05/24 03:43 PM
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Joined: Jul 2008
Posts: 5,885
Bayou Burner
TFF Celebrity
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TFF Celebrity
Joined: Jul 2008
Posts: 5,885 |
The YouTuber shills dislike this. 
"Courage is being scared to death... and saddling up anyway."
John Wayne
ADHAERO VIRTUTI
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Re: Catch Co. was sold to Gordon Brothers
[Re: CPFJason]
#15008059
03/05/24 03:44 PM
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Joined: Oct 2019
Posts: 584
Cuervo Jones
Pro Angler
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Pro Angler
Joined: Oct 2019
Posts: 584 |
Mystery Tackle Box always seemed like a cheesy and ridiculous prank gift to me.
“Slide”
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Re: Catch Co. was sold to Gordon Brothers
[Re: CPFJason]
#15008143
03/05/24 04:45 PM
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Joined: Jun 2020
Posts: 11,266
grandbassslayer
TFF Guru
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TFF Guru
Joined: Jun 2020
Posts: 11,266 |
So is the owner also the owner of Gordon brothers? Sounds like he made his money off MTB, then loaned the money back to the company.
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Re: Catch Co. was sold to Gordon Brothers
[Re: grandbassslayer]
#15008145
03/05/24 04:47 PM
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Joined: Jan 2004
Posts: 72,574
Mark Perry
Super Freak
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Super Freak
Joined: Jan 2004
Posts: 72,574 |
So is the owner also the owner of Gordon brothers? Sounds like he made his money off MTB, then loaned the money back to the company. I believe it's just coincidence name wise. I don't think they are associated or related.
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Re: Catch Co. was sold to Gordon Brothers
[Re: CPFJason]
#15008170
03/05/24 05:17 PM
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Joined: Oct 2020
Posts: 145
Jeeper92
Outdoorsman
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Outdoorsman
Joined: Oct 2020
Posts: 145 |
Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co.
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Re: Catch Co. was sold to Gordon Brothers
[Re: Jeeper92]
#15008228
03/05/24 06:21 PM
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Joined: Jun 2020
Posts: 11,266
grandbassslayer
TFF Guru
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TFF Guru
Joined: Jun 2020
Posts: 11,266 |
Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co. I bet googan squad is one of the creditors owed money…😆
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Re: Catch Co. was sold to Gordon Brothers
[Re: grandbassslayer]
#15008254
03/05/24 06:35 PM
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Joined: Jan 2004
Posts: 72,574
Mark Perry
Super Freak
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Super Freak
Joined: Jan 2004
Posts: 72,574 |
Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co. I bet googan squad is one of the creditors owed money…😆 I think House of Outdoors owns the Googan Squad name and brand.
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Re: Catch Co. was sold to Gordon Brothers
[Re: Mark Perry]
#15008260
03/05/24 06:41 PM
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Joined: Jan 2004
Posts: 72,574
Mark Perry
Super Freak
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Super Freak
Joined: Jan 2004
Posts: 72,574 |
Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co. I bet googan squad is one of the creditors owed money…😆 I think House of Outdoors owns the Googan Squad name and brand. RiseRun Capital acquiredHOO and now owns Googan.
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Re: Catch Co. was sold to Gordon Brothers
[Re: Mark Perry]
#15008629
03/06/24 12:05 AM
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Joined: Aug 2015
Posts: 299
LunkersTV
Angler
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Angler
Joined: Aug 2015
Posts: 299 |
Not true. Googan and catch co aren't the same company and never have been. Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co. I bet googan squad is one of the creditors owed money…😆 I think House of Outdoors owns the Googan Squad name and brand. RiseRun Capital acquiredHOO and now owns Googan.
Last edited by LunkersTV; 03/06/24 12:25 AM.
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Re: Catch Co. was sold to Gordon Brothers
[Re: CPFJason]
#15008641
03/06/24 12:18 AM
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Joined: Jan 2004
Posts: 72,574
Mark Perry
Super Freak
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Super Freak
Joined: Jan 2004
Posts: 72,574 |
My mistake. 
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Re: Catch Co. was sold to Gordon Brothers
[Re: grandbassslayer]
#15008654
03/06/24 12:33 AM
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Joined: Dec 2007
Posts: 3,336
T54
TFF Team Angler
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TFF Team Angler
Joined: Dec 2007
Posts: 3,336 |
Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co. I bet googan squad is one of the creditors owed money…😆 This is correct. Googan licensed many categories to Catch Co and had a fruitful partnership for years, but HOO/ Googan is one of many unsecured creditors in this. On the positive side, there are active negotiations with Gordon Brothers about taking back all the licensed categories and products. We expect a good outcome going forward for both parties. Some day, there will be a story to tell about what went wrong and why, but that time is not now. The post-Covid landscape for the outdoor industry is challenging across the board. Most companies reacted to record breaking sales in 2020 and 2021 by thinking it was simply going to continue, but the rising cost of living and lack of stimulus checks going straight to tackle purchases have created a lot of industry headwind. Almost like those two things go hand in hand. I’’m still bullish on this industry and incredibly excited about what we’ve got going with Googan. Trey CEO, House of Outdoors
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Re: Catch Co. was sold to Gordon Brothers
[Re: T54]
#15008771
03/06/24 02:21 AM
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Joined: Jun 2020
Posts: 11,266
grandbassslayer
TFF Guru
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TFF Guru
Joined: Jun 2020
Posts: 11,266 |
Wonder how this affects Googan Squad. Aren't some of their baits produced by Catch Co. I bet googan squad is one of the creditors owed money…😆 This is correct. Googan licensed many categories to Catch Co and had a fruitful partnership for years, but HOO/ Googan is one of many unsecured creditors in this. On the positive side, there are active negotiations with Gordon Brothers about taking back all the licensed categories and products. We expect a good outcome going forward for both parties. Some day, there will be a story to tell about what went wrong and why, but that time is not now. The post-Covid landscape for the outdoor industry is challenging across the board. Most companies reacted to record breaking sales in 2020 and 2021 by thinking it was simply going to continue, but the rising cost of living and lack of stimulus checks going straight to tackle purchases have created a lot of industry headwind. Almost like those two things go hand in hand. I’’m still bullish on this industry and incredibly excited about what we’ve got going with Googan. Trey CEO, House of Outdoors Trey- Thanks for the info, good to hear from those “in the know”.
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