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Bad news for FLW regarding departing major sponsors.
#10412421
11/15/14 04:48 AM
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Joined: Jun 2011
Posts: 474
Russell Olds
OP
Angler
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OP
Angler
Joined: Jun 2011
Posts: 474 |
Bassfan.com has an article today breaking news on major departing sponsors leaving lots of big name pros scrambling as well as bad financial news for the organization as a whole. Hate to hear that. http://www.bassfan.com/news_article.asp?ID=5085#.VGbaO4hOKK3
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10412470
11/15/14 05:47 AM
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Joined: Jan 2011
Posts: 4,196
rxkid2001
TFF Team Angler
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TFF Team Angler
Joined: Jan 2011
Posts: 4,196 |
Somebody else will have to step up to the plate now.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10412975
11/15/14 04:21 PM
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Joined: Dec 2010
Posts: 1,148
Peter L.
Extreme Angler
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Extreme Angler
Joined: Dec 2010
Posts: 1,148 |
The fishing industry will suffer until pricing is adequate, fair and reasonable across the board. Sad deal.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Peter L.]
#10413035
11/15/14 04:49 PM
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Joined: May 2007
Posts: 45,335
WAWI
TFF Guru
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TFF Guru
Joined: May 2007
Posts: 45,335 |
The fishing industry will suffer until pricing is adequate, fair and reasonable across the board. Sad deal. Explain
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Re: Bad news for FLW regarding departing major sponsors.
[Re: WAWI]
#10413063
11/15/14 05:01 PM
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Joined: Dec 2010
Posts: 1,148
Peter L.
Extreme Angler
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Extreme Angler
Joined: Dec 2010
Posts: 1,148 |
The fishing industry will suffer until pricing is adequate, fair and reasonable across the board. Sad deal. Explain No explanation needed....however, until the prices for tackle, boats, fishing related clothing etc...becomes reasonable as far as pricing is concerned; more and more PRO'S will continue to struggle to stay afloat. That's why the fishing industry NEEDS and RELIES on major sponsorship deals. It's a trickle affect. Plain and simple. Peter
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413076
11/15/14 05:11 PM
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Joined: Mar 2011
Posts: 127
NetBoy72
Outdoorsman
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Outdoorsman
Joined: Mar 2011
Posts: 127 |
I don't understand why any company outside the industry would sponsor fishing. When was the last time you were in Wal-Mart and said "hey I'm going to buy some pop-tarts cause that guy has that boat wrapped"?
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413085
11/15/14 05:16 PM
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Joined: Jan 2004
Posts: 74,875
Mark Perry
Super Freak
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Super Freak
Joined: Jan 2004
Posts: 74,875 |
Bass fishing will survive just fine with tournaments. Tournaments NEED bass fishing. This will take care of itself. Bass fishing as a recreational activity is not even remotely dependant on what a pro can or cannot afford to stay out there. Most people that bass fish really could care less about tournaments.
I have said it for years that KVD can walk into the busiest mall in America and unless an announcement was made maybe 10% of the people there would even have a clue who he was. Bass fishing is not looked at by the masses as a sport and quite frankly its nota sport to me. Its an activity. In the scheme of professional sports its not even a blip on the radar and is looked at as a fringe deal if anything.
If there was serious money to be made by hosting/televising bass fishing events then it would be happening. ESPN tried and realized it was not gonna work. There is a reason a lot of fishing shows come on in the wee hours of a morning. If they gathered ratings you can bet sponsors would line up to advertise on them and that alone would let the show afford some primetime airtime.
Fact is its the pros in a sense that have helped to make the sport cost a little more. I always find it odd that these guys that swear they are starving can rig a $50,000 boat with twin Power Poles, 4- HDS12's and all the goodies that go with a boat. Not that many are getting them free much less free gear. Most times its being pulled by a truck or SUV that was not cheap either. The rumors of FLW's demise have been around for years. They keep on going on. Its just business.
I don't hate tournaments in the least. I love them and enjoy fishing them and following the big trails. I support and respect anyone trying to make it at that level as well. I just am a realist. This dream they tried to sale us about bass fishing some day being as popular as NASCAR is over. It ain't gonna happen. Look no farther than the PAA to see just how tough it is to make a go with a start up in that business.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Mark Perry]
#10413088
11/15/14 05:18 PM
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Joined: May 2014
Posts: 414
The finesse guru
Angler
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Angler
Joined: May 2014
Posts: 414 |
Bass fishing will survive just fine with tournaments. Tournaments NEED bass fishing. This will take care of itself. Bass fishing as a recreational activity is not even remotely dependant on what a pro can or cannot afford to stay out there. Most people that bass fish really could care less about tournaments.
I have said it for years that KVD can walk into the busiest mall in America and unless an announcement was made maybe 10% of the people there would even have a clue who he was. Bass fishing is not looked at by the masses as a sport and quite frankly its nota sport to me. Its an activity. In the scheme of professional sports its not even a blip on the radar and is looked at as a fringe deal if anything.
If there was serious money to be made by hosting/televising bass fishing events then it would be happening. ESPN tried and realized it was not gonna work. There is a reason a lot of fishing shows come on in the wee hours of a morning. If they gathered ratings you can bet sponsors would line up to advertise on them and that alone would let the show afford some primetime airtime.
Fact is its the pros in a sense that have helped to make the sport cost a little more. I always find it odd that these guys that swear they are starving can rig a $50,000 boat with twin Power Poles, 4- HDS12's and all the goodies that go with a boat. Not that many are getting them free much less free gear. Most times its being pulled by a truck or SUV that was not cheap either. The rumors of FLW's demise have been around for years. They keep on going on. Its just business.
I don't hate tournaments in the least. I love them and enjoy fishing them and following the big trails. I support and respect anyone trying to make it at that level as well. I just am a realist. This dream they tried to sale us about bass fishing some day being as popular as NASCAR is over. It ain't gonna happen. Look no farther than the PAA to see just how tough it is to make a go with a start up in that business. +1
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413093
11/15/14 05:20 PM
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Joined: Nov 2007
Posts: 5,817
ssmith
TFF Celebrity
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TFF Celebrity
Joined: Nov 2007
Posts: 5,817 |
it is a great salesman that tells a large co that is not in the fishing business if you sponsor me I will make your business better . major companies had excess money things have gotten tight the things that don't increase the bottom line are the first to go. there are a lot of folks that used to get memo boats their deals have dried up because there is not as many boat companys to compete for the anglers.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Peter L.]
#10413095
11/15/14 05:22 PM
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Joined: Oct 2011
Posts: 3,347
Mark Jones
TFF Team Angler
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TFF Team Angler
Joined: Oct 2011
Posts: 3,347 |
The fishing industry will suffer until pricing is adequate, fair and reasonable across the board. Sad deal. Explain No explanation needed....however, until the prices for tackle, boats, fishing related clothing etc...becomes reasonable as far as pricing is concerned; more and more PRO'S will continue to struggle to stay afloat. That's why the fishing industry NEEDS and RELIES on major sponsorship deals. It's a trickle affect. Plain and simple. Peter The prices are already reasonable. There's options out there for everyone. If all someone can manage is a aluminum boat and lower priced equipment those options are available. If you have more disposable income and can afford the $50k boat and higher end equipment then that options available too. The fish don't care either way. Secondly, every sports property relies on sponsorship both endemic and non endemic. This isn't a fishing specific issue. Sponsorship spending has actually increased in the last few years as businesses have recovered. Sponsorship will always be an important part of the marketing equation for most brands. The dollars will just go to the better properties or at least the one's who know how to sell.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413096
11/15/14 05:22 PM
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Joined: Feb 2007
Posts: 1,871
Bullet20XrD
Extreme Angler
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Extreme Angler
Joined: Feb 2007
Posts: 1,871 |
That is precisely why tournament bass fishing has experienced such stagnant growth over such a long period of time. Everyone in tournament bass fishing likes to think that every one else in the world pays attention to it, but that is not the case. The big push a few years back for non-endemic sponsor deals for pros similar to the likes of NASCAR, GOLF, etc... was never going to work because in the grand scheme of things professional bass fishing presents a niche market with a very low, if nonexistent return for non-endemic sponsorship dollars. It was a good deal for pros while it lasted, but for the companies themselves the exposure they were receiving vs. the marketing dollar expenditures were simply not a good investment. The non-endemic sponsors are realizing this now and pouring those marketing dollars to other channels that provide them with a more equitable return.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413103
11/15/14 05:25 PM
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Joined: May 2007
Posts: 45,335
WAWI
TFF Guru
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TFF Guru
Joined: May 2007
Posts: 45,335 |
Let me start by saying that your point makes no sense. You can buy used boats, or bass trackers etc pretty cheap, you can buy 50 dollar combos, lead weights etc pretty cheap. Now if you want to play pro it's gonna cost money. I fish in the same shorts I mow in in t shirts most of the time. Now I do run a ranger, it was not cheap but I have reached a point in life in can afford it. Prior to that I ran a cobra used, 10 k, a used skeeter 6 k, a used nitro 4500.
The reason sponsors are dropping is that it is a waste of advertising dollars. How many boxes of cereal you think Kellogg's sales by sponsoring a team??? None that's how many. They can run a few commercials on the cartoon network and come out much better. Fishing and tournament fishing is a small niche. It's a horrible spectator sport, it is on goofy networks, at odd times because nobody cares about watching, other than the handful that fish. It's not even live, hard to commit to watch something that you already know the outcome for. It also takes to damn long, just like golf, which is in a huge down turn as well, people just don't have the time to commit to it. The flw has another issue, it's a ranger deal, the companies that should be in it with teams, skeeter, bass cat, pheonix, etc don't get their boats on tv because the final day they fish from the team boats. It is up to the industry to support it first. At the end of the day it is a deal where the competitors are basically going to compete for their own money, the organizations are basically bookies taking a cut and getting tv deals and small sponsors where they can.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413120
11/15/14 05:36 PM
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Joined: Oct 2011
Posts: 3,347
Mark Jones
TFF Team Angler
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TFF Team Angler
Joined: Oct 2011
Posts: 3,347 |
Fishing isn't a niche, it's actually a very large category and so is hunt. Non endemic brands do well here and love to engage outdoorsmen. It's a big category. There's more non endemic companies in our space today then there's been in a long time. BASS and MLF are proof of that.
The simple fact is that with BASS, FLW, MLF and the PAA all after those dollars someone has to win and someone has to lose. The sport will be better for it regardless.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Mark Jones]
#10413130
11/15/14 05:43 PM
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Joined: May 2007
Posts: 45,335
WAWI
TFF Guru
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TFF Guru
Joined: May 2007
Posts: 45,335 |
Fishing isn't a niche, it's actually a very large category and so is hunt. Non endemic brands do well here and love to engage outdoorsmen. It's a big category. There's more non endemic companies in our space today then there's been in a long time. BASS and MLF are proof of that.
The simple fact is that with BASS, FLW, MLF and the PAA all after those dollars someone has to win and someone has to lose. The sport will be better for it regardless. Compared to golf, nascar, football, basketball, baseball, soccer, etc it's a niche, I would rate it well below poker also. Main stream just doesn't watch it. My wife will watch a lot of stuff, last day of masters, superbowl, America in world cup, she would not watch 2 seconds of the classic. Be realistic, it is what it is.
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Re: Bad news for FLW regarding departing major sponsors.
[Re: Russell Olds]
#10413136
11/15/14 05:45 PM
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Joined: May 2007
Posts: 45,335
WAWI
TFF Guru
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TFF Guru
Joined: May 2007
Posts: 45,335 |
I would add that the only reason some of the stuff is on tv at all is the explosion of networks that need programming.
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