Subject: Hometown Heroes Texas - A Cabela's Thank You
Good Morning! So excited to see rain this morning! Let�s keep our fingers crossed it keeps coming. Attached and below are the details for our Hometown Heroes event. We take 4 times out of the year to say thank you to our veterans, active duty, police, firefighters and ems personel. Please let me know if you have any questions.


FOR IMMEDIATE RELEASE

Media Contact:
Melissa Barry
208-948-0088
Melissa.barry@cabelas.com

Event to thank those who serve
Cabela�s honors Hometown Heroes on May 15-18

Allen, Buda, Fort Worth and Waco (May 1, 2014) � Cabela�s stores nationwide will honor the contributions of those who serve our country and communities by offering employee pricing to all veterans, active duty military and reserves, law enforcement, firefighters, and EMS personnel May 15 � May 18, 2014. The Hometown Heroes event recognizes the service and sacrifice of those who protect and serve.

To participate in the Hometown Heroes event, veterans, active duty military, reserves, law enforcement, fire and EMS personnel should present their service ID at check out at their local Cabela�s store. Upon doing so, they will receive Cabela�s employee discount on virtually everything in the store. Some restrictions apply; see store for complete details.

The Texas retail stores will feature displays and events honoring heroes including military flags, American flags, presentation of colors by local groups and much more. Please check your local Cabela�s website for specifics.

For more information, please contact, the Fort Worth store at (817) 337-2400. The Fort Worth store is located at 12901 Cabela Drive, Fort Worth, TX 76177.

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About Cabela�s Incorporated

Cabela�s Incorporated, headquartered in Sidney, Nebraska, is a leading specialty retailer, and the world�s largest direct marketer, of hunting, fishing, camping and related outdoor merchandise. Since the Company�s founding in 1961, Cabela�s� has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World�s Foremost Outfitter�. Through Cabela�s growing number of retail stores and its well-established direct business, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela�s also issues the Cabela�s CLUB� Visa credit card, which serves as its primary customer loyalty rewards program. Cabela�s stock is traded on the New York Stock Exchange under the symbol �CAB�.



Melissa Barry
Cabela�s Retail Marketing Manager
Lone Star District Lead
Fort Worth, TX, USA 76177
cabelas.com/retail-stores-fort-worth.shtml
P: 817-337-2400
I: 4121-8046


See upcoming events going on at your local Cabela�s here.
All donation/sponsorship requests must now be submitted at least 60 days prior to an event through Cabela's online request site at http://information.cabelas.com/support

Awesome deal! Cabela's always goes above and beyond to help out. Was at the Fort Worth location last week for their grand re-opening. Enjoyed a great lunch of roasted pig and visited with Melissa Barry and Steve Andognini (store manager). The inside of the store has had a "face lift". Looks great!

anything for nurses? it is national nurses week.

Great thing they are doing, but as usual teachers are left out. On average in Tx teachers make less money than any of the above mentioned and have more invested in education.

You have a good point, but the average young/new militaty person does not make that much, believe me I know, I was there once.

I just posted it because I thought it was good information for saving a few dollars and their way of saying thank you.

Oh I agree with you. I am glad they at least recognize some folks. I posted in hopes that one day teachers will be recognized with the rest of the civil servants. I dont know what all entry level military makes, just what many I know make. Entry level teachers make a minimum of 28K with most around 31K and that is after at least 4 years of college that cost tons these days.

You make a good point, and I wish the system would see that also. When I retired from the military I wanted to become a teacher but could not make it off the salary for the size of my family. I too hope that one day teachers will be recognized with the rest of the civil servants, they deserve it.

I agree NitroUSAF and Javelin, and thanks for your service!! Also surprised at the pay of EMTs and Paramedics. Not near enough for what they do.

I agree! Teachers deserve A LOT more recognition! They make huge sacrifices and are poorly compensated and rarely recognized. That being said, emergency service men/women and military members make a different kind of sacrifice. Teachers deserve just as much recognition for what they do and the impact they have on our community and country but let's be careful not to forget that police, firefighters, medics, and military willingly risk their health, serious injury, and death on a pretty regular basis...a different kind of sacrifice. Just my 2 cents but teachers definitely deserve more for what they do

I think the 8 weeks off in the summer is reward enough for teachers.


Kidding. My wife is a teacher.

OK we are all on the same page, I just wanted to pass on a good deal to those who qualify, not start a debate. Go to Cabelas and spend some money and then enjoy the day on the lake.

Bass Pro gives me 10% off every day. Just show the old tan ID card.

what is the discount percentage..??

And if your a 'vet' and don't have a 'tan ID card' ???
We get nothing?

Thanks I still have my I.D.'s