This company has ruined several great brands. Highly recommend never ordering from GSM Outdoors (BAITS.COM)... Non-existent customer service, lies if you are lucky enough to get someone on the phone, no tracking information provided.... Sad deal to see greed kill once trustworthy brands.

Didn’t they buy Dobyns?

Aren't they the ones that just bought roboworm?

Yup, bought Dobyns and Roboworm.

To add insult to injury, Platinum Equities bought GSM last month.

and they bought out Thermocline Lures from what I understand

I think they bought Bonehead not Thermocline.

RIP DOBYNS AND Roboworm - sad

They own many popular fishing brands


https://www.gsmoutdoors.com/our-brands/

Dang didn't realize they have a major chunk of the hunting industry too.

Holy carp, that makes it doubly bad

Platinum Equity previously owned Fishing Holdings, LLC, the Flippin, Arkansas-based manufacturer of the Ranger Boats, Stratos and Triton fishing boat brands, which the firm sold to Bass Pro Group.

Guess they are all now cousins and step children, reminds me of folks living in KY and AL.

After they all but ruined them like they did to Champion.

FWIW , I order and purchase locally from a "mom & pop" whenever possible.
If anything happens I know where to find them in person.