I took the link and worked my way through the presentation and found it to be quite excellent. The system it describes is very close to what a professional fish hauler would have.
If I were to upgrade this system a bit I would change from a preset flow meter to one that can have different settings. I did notice that the presentation included a plastic clamping device to slow the flow of oxygen.
Adding a bit to what's been said here. Oxygen is not the only parameter that can get out of kilter in a live well (or live haul box). If little or no water is exchanged and a lot of fish in the box, ammonia will build up and eventually be toxic to the fish, especially in water with a high pH. The water should be freshened regularly in such cases. Remember to not let the fish get too hot or too cold too fast. Generally speaking, if adding ice to a live box, the water temp should not be lowered much more than 10 degrees F. Oh you can keep those fish lively by chilling hem waaaay down, and win the tourney, but that can cause a delayed reaction resulting in mortality in some cases.
At 0.1 lpm, even a small oxygen bottle will last a long time, likely several days, as long as you remember to TURN THE VALVE OFF when you finish needing it.
There are many other issues regarding live wells in boats, culling for tournaments, exposure of the fish in the well to pathogens such as virus, bacteria and parasites, as well as transporting/spreading these with or without fish. Add in problems associated with the transfer of spores from invasive plant species, and the possibility of carrying eggs or fry of invasive fish (or insect or other) species.
To keep from spreading problems, live wells should be drained (on dry ground or down the sewer, not a storm drain), cleaned, and refilled with a solution of 1 to 100 bleach then circulated through the system, and drained and flushed, ready for the next trip, sterilized.