Didn't you use a sharpie and color a white rod black?

I agree with the Kayak statement, this market has blown up in the last few years.

As a good market study, you may research the iCAST list of new and upcoming products, this should give great insight into where the big players are headed.

Personally I think the "Bolt Ons" market for bass boats is really taking off more now than ever. From shallow water anchors to electronics, LED lights etc. Something that all of us can use and would be willing to purchase to make life on the water a little easier, or even cool, is a serious money making feat. Its a broad area with a ton of options, but this market is moving more than the others (ie. Rods, Crankbaits, etc.)

To list a few others:
BASS University
Cost effective options in Boating (Skeeters new ZX line of boats)
Collegiate Fishing
Tackle Storage (they are really coming out with some slick options for soft plastics etc)



P.S. I am sorry that you are still forced to read the rest of the comments others have posted here. I highly anticipate the day the wardens instantly remove nonsense like the above.

Cheers.

High end lodging. Lol.

Here to echo whats been said already Kayak fishing seems to be booming.

College and High School participation

Definitely plastic baits.

I would say the electronics side of things. I know they've gotten better exponentially withing the last couple of year but I'm sure there's still room to grow. There always is

The amount of advertising that`s around. Outrageous gear claims and more common "super-lures" - all that BS.

I second this statement, dont forget having your name on the back of that jersey also.

I'm guessing unemployeement.

hard to do when you can finance those things for 25 years..

Amen to that!!

Continued advancements in technology? Perhaps, where you can ultimately drop a boat in the water, press a button, and you get the lake map for that given moment in time, such as where the bait fish are located, or where there are beds with fish on them, or some virtual 3D environment where you can see underwater structure in suspended animation. Probably advancements in safety in radar detection when your running on plane with low visibility.

Content management, either for the marketing side of the angler, product and/or service, is huge and will continue to impact the industry. Those who can take content from almost anywhere and make something relevant out of it can add value to themselves and the entire industry. Those that do it well can leverage avenues for income that can help offset the expenses for something they love to do. One angler that comes to mind is Justin Rackley (Lake Fork Guy on YouTube). He has educational edited content on his YouTube channel and solid background in fisheries management, marketing, and philanthropy. I recently met some of rookies on the Bassmaster Elite pro-tour, and there is a reoccurring theme of financial sustainability - specific to content management and how their personal branding evolves in order to best represent their sponsors interests. If they can excel at it.. they might just be able to make a living.

In defense of the white rods, Carrot Stix or Wright & McGill rods are colorful...it's all marketing mixed with purpose.

kekuhaupiomoa
Very intelligent and insightful comment!!!
Welcome to the forum, looking forward to hearing more from you.
POP