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Re: Big sponsor institutes big cuts [Re: big mike] #13562027 05/18/20 03:39 AM
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Originally Posted by big mike
Move to plugs & announcements section.

Why would you want to do that ?

Moritz Chevrolet - 9101 Camp Bowie W Blvd, Fort Worth, TX - Monte Coon (817) 696-2003
Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562057 05/18/20 04:40 AM
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Originally Posted by Big O Florida
Originally Posted by Finesse Master/ Dropshot king
Originally Posted by ezbassin
Gun sales, ammo sales, boat sales and tackle sales seem to be going to the roof right now from what business owners have told me lately.



This is so true lol


Then the anglers and tournament orgs who primarily have endemic sponsors shouldn’t have to worry about losing sponsors, eh?


Is this another knock on MLF because you don’t think GoPro is an endemic sponsor?


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Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562058 05/18/20 04:41 AM
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So if GoPro stops major marketing spends, then what happpens to the likes of Toyota and who they spend sponsorship dollars with that’s having it even worse?

https://www.cnbc.com/2020/05/12/toy...t-this-year-as-virus-saps-car-sales.html

Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562283 05/18/20 01:36 PM
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If you are a business and you are not worried about your 2021 budget, I question your sanity. So many unknowns out there right now. Retail has been amazingly strong through this mess, but what happens when the govt stimulus runs out and the unemployment bonus payments end? What happens this fall when the Covid numbers start going back up? Plus you almost always see some market craziness around an election year. Uncertainty is worse than a true negative trend because at least the negative trend is somewhat predictable. I would be amazed if you don't see some pretty big sponsorship cuts for 2021. It's not apocalyptic to say that, its just reality.

Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562290 05/18/20 01:40 PM
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GoPro had the entire sport camera market for years but now there are multiple options much cheaper for the same quality. I think that has a lot to do with where their money goes as far as sponsorship.

Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562313 05/18/20 01:56 PM
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Sponsors come and go in every sports.

Re: Big sponsor institutes big cuts [Re: Tx Tree Grower] #13562347 05/18/20 02:25 PM
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Originally Posted by Tx Tree Grower
If you are a business and you are not worried about your 2021 budget, I question your sanity. So many unknowns out there right now. Retail has been amazingly strong through this mess, but what happens when the govt stimulus runs out and the unemployment bonus payments end? What happens this fall when the Covid numbers start going back up? Plus you almost always see some market craziness around an election year. Uncertainty is worse than a true negative trend because at least the negative trend is somewhat predictable. I would be amazed if you don't see some pretty big sponsorship cuts for 2021. It's not apocalyptic to say that, its just reality.


Retail has been strong for some who were deemed essential, like Walmart, Amazon, Target, etc... but others not so. There are record amounts of bankruptcies on the retail side of things either already happening or predicted to happen in the very near future - some long time and stories names are on the brink of collapse. Being that Bass Pro Shops has a significant brick and mortar footprint that wasn’t deemed essential and stores were closed around the country, it will be interesting to see how they fared in all of this considering their sponsorship importance and influence in tournament fishing industry.

What’s going to be even more interesting for endemic sponsors, is how relations with China develop over the next months. The vast majority of fishing related merchandise is made in China... the companies may be based here, but the products they sell are mostly made and then imported. There are few “made in the U.S.A.” products in the fishing industry comparatively. Those companies who typical sponsors may find themselves between a rock and a hard place without product to sell, or priced so high because of tariffs no one will be buying... Budgets for 2021 are being put together and proposed now, so it won’t be long before people relying upon sponsors for income and advertising revenue will start feeling the fallout.

Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562658 05/18/20 06:39 PM
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Were any of the pro fishing organizations deemed more essential than others?

popcorn


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Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562759 05/18/20 08:15 PM
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I believe the MLF was deemed more essential than Bassmaster because the format is way better, they kill less fish, and all of the bigtime names left BASS to go to MLF.

popcorn popcorn popcorn popcorn bolt


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Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562837 05/18/20 09:40 PM
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Cuts to the GoPro fishing program began in late 2018/early 2019, as we scaled back from the spending 2013-17. The fishing program still remains but the recent changes will certainly have an impact inside of sports marketing as a whole. None of this is breaking news by the way. A number of brands both endemic and non endemic have begun cuts to their fishing/outdoor programs. No one will be immune from this moving forward. It will affect all properties and anglers on some level.


Re: Big sponsor institutes big cuts [Re: Mark Jones] #13562976 05/18/20 11:27 PM
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Originally Posted by Mark Jones
Cuts to the GoPro fishing program began in late 2018/early 2019, as we scaled back from the spending 2013-17. The fishing program still remains but the recent changes will certainly have an impact inside of sports marketing as a whole. None of this is breaking news by the way. A number of brands both endemic and non endemic have begun cuts to their fishing/outdoor programs. No one will be immune from this moving forward. It will affect all properties and anglers on some level.



That’s true, the question is, if a brand is going to cut expenses but still allocate money to a tour, do they go with a long established and proven tour that consistently delivers, or will they go with a startup that has pranced around acting like some type of [censored] unicorn with over inflated ego’s that has a highly questionable following. Time will tell, but if the likes of JM is cutting advertising expenses, my bet is he will throw what money he does allocate behind the one that’s delivered for him year over year...

Oh dear, what will they be calling the BPT next year?

Re: Big sponsor institutes big cuts [Re: Big O Florida] #13562982 05/18/20 11:31 PM
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Originally Posted by Big O Florida
Originally Posted by Mark Jones
Cuts to the GoPro fishing program began in late 2018/early 2019, as we scaled back from the spending 2013-17. The fishing program still remains but the recent changes will certainly have an impact inside of sports marketing as a whole. None of this is breaking news by the way. A number of brands both endemic and non endemic have begun cuts to their fishing/outdoor programs. No one will be immune from this moving forward. It will affect all properties and anglers on some level.



That’s true, the question is, if a brand is going to cut expenses but still allocate money to a tour, do they go with a long established and proven tour that consistently delivers, or will they go with a startup that has pranced around acting like some type of [censored] unicorn with over inflated ego’s that has a highly questionable following. Time will tell, but if the likes of JM is cutting advertising expenses, my bet is he will throw what money he does allocate behind the one that’s delivered for him year over year...

Oh dear, what will they be calling the BPT next year?


I'm assuming you're now talking about Bass Pro Shops and no I would not expect them to end contractual agreements with any of the Tours. Budget reductions, maybe but leaving altogether doubtful.

Re: Big sponsor institutes big cuts [Re: Sinkey] #13563058 05/19/20 12:32 AM
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Originally Posted by Sinkey
Sponsors come and go in every sports.


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Re: Big sponsor institutes big cuts [Re: Big O Florida] #13563063 05/19/20 12:44 AM
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When I rode with Ehler a few years back at the TTBC on Ray Roberts GoPro was his primary sponsor. He said it all depended on the numbers if they ran more years or not. Fishing was a small part of their business. They were looking for ROI on their advertising dollars. I think he felt they were on the edge to continue or not. He said it all part of the business. Always need to look for the next primary sponsor.

Down economy sucks in the tournament business. Plenty of sponsors have to bail from guys they even have come to consider friends.

With the no info rule most seem to be less willing to talk fishing on tournament day. The other important discussion item.....the off menu at In-and-Out Burger. But I couldn’t remember what he had as the must order.

Last edited by Fishspanker; 05/19/20 12:50 AM.

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Re: Big sponsor institutes big cuts [Re: Big O Florida] #13563099 05/19/20 01:27 AM
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Originally Posted by Big O Florida
Originally Posted by Mark Jones
Cuts to the GoPro fishing program began in late 2018/early 2019, as we scaled back from the spending 2013-17. The fishing program still remains but the recent changes will certainly have an impact inside of sports marketing as a whole. None of this is breaking news by the way. A number of brands both endemic and non endemic have begun cuts to their fishing/outdoor programs. No one will be immune from this moving forward. It will affect all properties and anglers on some level.



That’s true, the question is, if a brand is going to cut expenses but still allocate money to a tour, do they go with a long established and proven tour that consistently delivers, or will they go with a startup that has pranced around acting like some type of [censored] unicorn with over inflated ego’s that has a highly questionable following. Time will tell, but if the likes of JM is cutting advertising expenses, my bet is he will throw what money he does allocate behind the one that’s delivered for him year over year...

Oh dear, what will they be calling the BPT next year?


“...that has a highly questionable following.”

Are you saying that the people who watch MLF are highly questionable people, or are you questioning the number of people who follow MLF?


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