Fishing Lifestyle
> Technical Apparel (cold weather): Simms M�s G4Z Stockingfoot Wader
> Technical Apparel (warm weather): AFTCO Overboard Submersible Shorts
> Lifestyle Apparel: AFTCO Yurei Air-O-Mesh Performance Shirt
> Eyewear: Costa Water Woman
> Footwear: Frogg Toggs Skipper
> Giftware: 13 Fishing Fillet Table Beverage Management System
> Boating Accessory: Garmin Force Trolling Motor
> Kayak Accessory: Hobie Mirage 360 Angler
> Ice Fishing: Humminbird ICE HELIX 7 CHIRP GPS G3N

General Tackle
> Fishing Line: PowerPro Moonshine Braid
> Terminal Tackle: VMC Bladed Hybrid Treble Short
> Tackle Management: Plano Edge
> Kids Tackle: Anything Possible Brands ProFISHiency Bumblebee combo
> Electronics: Humminbird MEGA 360 Imaging
> Fishing Accessory: American Tackle Company MW20 Finesse Set
> Cutlery Hand Pliers & Tools: BUBBA 110V Electric Fillet Knife
> Cooler and Bait Storage: Frabill Magnum Bait Station 30
> Fly Fishing Accessory: Simms Dry Creek Z Sling Pack

Lures
> Freshwater Soft Lure: Lunkerhunt Phantom Spider
> Saltwater Soft Lure: LIVETARGET Slow-Roll Shiner
> Freshwater Hard Lure: LIVETARGET Erratic Shiner
> Saltwater Hard Lure: LIVETARGET Flutter Sardine

Reels
> Freshwater Reel: Shimano SLX DC baitcasting reel
> Saltwater Reel: Shimano Stradic FL spinning reel
> Fly Reel: SEiGLER Reels SF

Rods
> Freshwater Rod: St. Croix Rods Mojo Bass Glass Rip N� Chatter rod
> Saltwater Rod: St. Croix Rods Avid Surf
> Fly Fishing Rod: St. Croix Rods Imperial Salt
> Rod & Reel Combo: Lew�s Mach Smash Baitcast combo

Started laughing when I read the best new soft lure was a spider. Had to watch the video on YouTube. Have to admit.....not bad action.