Yep. Love it. It has a little stretch to get a good snug fit but you have to really pull on it to stretch it. It won't stretch from the rods while boating if that is your concern. I trust mine holding my rods on the deck while trailering to the lake. It feels like a heavy rubber and seems to be pretty durable from my use so far.
Had to go look at mine. One of those items you install but don't really pay attention to afterwards. Mine looks to be about 12" long and it does have more stretch than I thought. I'd estimate about 3" of stretch.