They made that fancy commercial and they didn't show it catching any fish?
Yeah, that's the #1 thing. I learned that the hard way is selling my floats. I was showing people how I made'em, told the story of how my dad made floats, how I took up floats making after died, and no one cared. I showed one video of me catching fish with my floats and people started buying.
I bet I could take a pack of rubber band, hook on a line, and if they caught fish, people would buy it.